The Swift Group launched its unique online ‘show’ event called ‘Swift Live’ back in February to great success.
Providing unique access to professional advice, inspiration and a digital showroom, Swift Live was an immersive experience combining lifestyle and practical usership content with product exhibitions and more. Only hosted online, it took place in a cyber setting which gave the impression of a real-world trade show, where visitors could explore Swift’s 2021 ranges with new 360° vehicle tours, chat live with advisors and watch helpful demonstrations.
Nick Page, Swift Group commercial director, explained: ‘We are delighted by the tremendous interest in Swift Live and to reveal our show offerings, delivering superb savings and making it easier for customers to make their safe-cation dreams a reality.
‘Working with leading industry figures and organisations, we really pulled out all the stops to help visitors enjoy their leisure lifestyle to the fullest.’